Expert

Building Business Development Strategy for Chinese Market

Overview
Curriculum

Cultivating business elites is to protect the future of the country. Times create heroes, and managers with business ideals in mind, if they can grasp the opportunity with insight into the trend, have the courage to construct forward thinking, integrate resources to promote management reform, they will eventually become management elites and the backbone of national wealth.

Combining with the current macro situation in Chinese speaking part of Asia Pacific, Alpa-Ost has created this course system to give wings to the transformation and upgrading of enterprises adapting them to operating in Chinese market! 

Welcome to out online training sessions.

First 2 sessions are delivered in the free of charge demo mode.

 

Dtails please request per email weimar@alpa-ost.eu

 
 

Curriculum

  • 35 Sections
  • 0 Lessons
  • 0 Quizzes
  • 12h Duration
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Enterprise Development Management
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Corporate Governance Structure
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Macroeconomic Situation and Policies
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Analysis of company property right structure
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The overall structure of enterprise strategic management
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System Innovation for SMEs
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Formulation, implementation and evaluation of corporate strategic planning
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Organizational Change and Process Reengineering
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Informatization Strategy in Knowledge Economy Era
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Check and balance of power and scientific decision-making
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The Choice of Enterprise Development Strategy Model
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Corporate Governance and the Board of Directors
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Strategic Management and Branding
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Brand building and marketing innovation
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Strategic Management and Brand Decision-Making
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Brand Culture Strategic Planning
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Brand Value Management Design
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How to build corporate brand and product brand
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The Significance of Brand System Management Brand Positioning, Extension and Upgrade
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Brand value evaluation and transaction
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Listed brand equity enhancement
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The function and specific content of brand hierarchical management
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The Importance of Insurance to Brand Value and Evaluation
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Enterprise Innovation Management
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Corporate culture
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The Misunderstanding of Business Strategy in Enterprises
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Corporate culture and image building
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Difference Between Operation and Management
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The construction of learning organization
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Concept Innovation of Enterprise Management
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Comparative Analysis of Chinese and Western Business Cultures
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Knowledge Management and Knowledge Based Innovation
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Team building and team management in China
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Informatization and e-commerce innovation
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President's cultural literacy and company culture
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